Privacy Policy

McArthur Enterprises LLC

DBA Upstate Asphalt & Sealcoating, Upstate Duct Cleaning

Website: upstatehomeservice.com

1. Introduction

McArthur Enterprises LLC (“we,” “us,” “our”) operates Upstate Asphalt & Sealcoating and Upstate Duct Cleaning, home service businesses based in Saratoga Springs, New York. This Privacy Policy describes what personal information we collect from customers and website visitors, how we use that information, who we share it with, and your rights regarding your information. This policy applies to information collected through our website (upstatehomeservice.com), phone calls, text messages, email, quote request forms, and during the delivery of our services.

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2. Information We Collect

We collect the following categories of personal information:

Information You Provide Directly

• Full name

• Home or business mailing address and service address

• Phone number (including mobile phone number for SMS)

• Email address

• Property details relevant to the service requested, such as driveway size, square footage, home layout, and service history

• Photos or videos of the service area that you send us or that we capture for quoting and documentation

• Payment information, which is processed by third-party payment processors. We do not store full credit card numbers or bank account numbers on our systems.

• Any other information you choose to include in messages, forms, or conversations with us

Information We Collect Automatically From the Website

• IP address and approximate location

• Browser type and device information

• Pages viewed, links clicked, and time spent on the site

• Referring URL (the site you came from)

• Cookies and similar technologies used for site functionality and analytics

Information From Phone Calls and Text Messages

• Call recordings and call transcripts, including calls handled by our AI-assisted receptionist

• SMS opt-in records, including the phone number, timestamp, method of consent (web form or verbal), and script version

• The content of text messages you send to us and that we send to you

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3. How We Use Your Information

We use the information we collect only for the following purposes:

• To respond to quote requests, questions, and inquiries you submit

• To prepare and deliver quotes for the services you request

• To schedule, deliver, and follow up on services you have purchased

• To send service-related communications, including appointment confirmations, scheduling updates, service reminders, and a single post-service follow-up

• To process payments for services rendered

• To maintain business records required for tax, accounting, insurance, and legal compliance

• To document SMS consent for regulatory and carrier compliance purposes

• To improve our website, services, and customer experience

• To protect the security of our systems and prevent fraud

We do not use your personal information for any purpose other than those listed above. We do not use your information to send you marketing, advertising, or promotional content from us or from any third party.

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4. How We Share Your Information

We share your personal information only in the following limited circumstances:

Service Providers Who Help Us Operate

We share information with third-party vendors who provide tools we use to run the business. These vendors are contractually required to protect your information and use it only to provide services to us. Categories include:

• Scheduling and job management software (such as Jobber)

• Payment processors

• Email and SMS delivery providers

• AI-assisted phone answering and call transcription services

• Website hosting and analytics providers

• Accounting and bookkeeping services

Legal Requirements

We may share information when required by law, subpoena, court order, or other legal process, or when necessary to protect our legal rights, the safety of our customers or employees, or to investigate fraud.

Business Transfers

If we sell, merge, or transfer the business, customer information may be transferred as part of that transaction. We will notify you of any such transfer.

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5. What We Do Not Do With Your Information

We want to be explicit about what we do not do with your personal information:

• We do not sell your personal information to anyone, for any purpose.

• We do not rent, lease, or trade your personal information to third parties.

• We do not share your personal information with third parties or affiliates for their marketing or promotional purposes.

• We do not share or sell mobile phone numbers or SMS opt-in data with third parties or affiliates for any marketing or promotional purposes.

• We do not use your information to send marketing or promotional messages. Our SMS and email communications are strictly customer care and transactional.

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6. SMS and Mobile Information

Mobile phone numbers and SMS consent data are handled with additional protections:

• Your mobile phone number is collected only for the purpose of communicating with you about services you have requested or purchased

• We obtain your opt-in before sending SMS messages, either through a checkbox on our website forms or through verbal consent on a recorded phone call

• You can opt out of SMS at any time by replying STOP to any message. Opt-out requests are processed immediately.

• We maintain a log of SMS consent events (opt-in, opt-out, and re-opt-in) for compliance and audit purposes

• Mobile phone numbers, SMS opt-in data, and SMS consent records are never shared with or sold to third parties or affiliates for marketing or promotional purposes under any circumstances

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7. Cookies and Website Analytics

Our website uses cookies and similar technologies to remember your preferences, enable core site functionality, and understand how visitors use the site. You can control cookies through your browser settings. Disabling cookies may limit some site features.

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8. Data Retention

We retain personal information for as long as necessary to provide services, comply with our legal and tax obligations, resolve disputes, and maintain business records. In general:

• Customer service records: up to seven years, to meet tax and accounting requirements

• Call recordings and transcripts: up to two years, unless a longer period is required for a specific matter

• SMS consent logs: retained for the life of the mobile number’s relationship with us and for a reasonable period afterward to demonstrate compliance

• Website analytics data: retained according to the settings of the analytics provider

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9. Your Rights and Choices

You have the following rights regarding your personal information:

• Request a copy of the personal information we have about you

• Request correction of inaccurate or incomplete information

• Request deletion of your personal information, subject to legal retention requirements

• Opt out of SMS messages at any time by replying STOP or contacting us directly

• Opt out of email by using the unsubscribe link in any email or by contacting us directly

• Ask questions about this policy or how your information is handled

To exercise any of these rights, contact us using the information in Section 13. We will respond within a reasonable time.

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10. Security

We use commercially reasonable technical, administrative, and physical safeguards to protect your personal information. This includes limiting access to authorized personnel and service providers, using reputable software and hosting providers, and applying standard account security practices. No system is perfectly secure, but we take reasonable steps to reduce risk.

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11. Children

Our services are not directed to children under 13. We do not knowingly collect personal information from children. If you believe we have collected information from a child, contact us and we will delete it.

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12. Changes to This Policy

We may update this Privacy Policy from time to time. The effective date at the top reflects the most recent version. Material changes will be posted on this page. Continued use of our website or services after an update means you accept the updated policy.

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13. Contact Us

Questions, requests, or concerns about this Privacy Policy or your personal information can be directed to:

McArthur Enterprises LLC

4244 Route 50 Saratoga Springs, NY 12866

Email: team@upstatesealcoating.com

Phone: (518) 759-7325

Website: upstatehomeservice.com